Brand
Project
Creating design proposals merging both Brands
Event dressing and brand integration for the official fan festival experience across FIFA World Cup 2026 host cities. Designing a cohesive environmental identity where two global brands merge into one unified physical space, brought to FIFA's exacting visual standards across signage, venue dressing, and on-site collateral.
Summary
Photoshop, Illustrator
Tools
Responsibilities
Art Direction, Brand Design
Julian Correa (Sr. Brand Manager), Jody Ure (Brand Designer)
Collaboration
International FIFA Fan Festival x Budweiser
Lockups
IFFF Assets
IFFF Brand Activation
IFFF Brand Props
